Get the Insider View on Doing Business as an African Woman

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Focusing on Mental Wellness for Entrepreneurs: Prioritizing Responsibilities to Protect Your Energy

For entrepreneurs who wear many hats in their personal and professional lives - employer, community leader, parent, partner, sibling, friend - there is a tendency to take care of everything and everyone else without paying enough attention to one’s own mental and emotional wellness. A business cannot flourish if its founder does not prioritize their own well-being. Therefore, AWEC believes that women entrepreneurs must invest in maintaining a healthy lifestyle and reducing the effects of stress that can arise from the competing pressures of balancing work and life as an entrepreneur.

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The Giving Factor

Why do we give? Giving back to those who’ve lifted us up, to our communities, is the heart of the African spirit. For our giving campaign, we had a candid conversation with some of our alumnae, Generose, Kimani, and Uzo to find out why they give.

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INSIDE AWEC: AGAINST ALL ODDS

Defying the odds is often paramount to the success of a business. The women in our community know this all too well. Operating in the current economic climate, they deal with supply-chain issues, rising costs of materials, employee retention insecurity, and a myriad of other daily challenges.

In our recently-published white paper report, entrepreneurs like Cecilia Nchangnwi give us an inside look at what it's like to run a business whilst battling inflation in the middle of the war in northern Cameroon.

The report is full of firsthand accounts like Cecilia's, as well as data-powered analysis from experts. The Director of Governance & Conflict Prevention at the African Union Commission, Patience Chiradza, offers strategies for women entrepreneurs navigating businesses in conflict zones.

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Blossoming Resilience: How AWEC Empowered Rosemary Kimunya's Entrepreneurial Journey and the Growth of the Kenya Flower Festival

“I came across a Chinese flower festival online and it got me thinking – being a major flower exporter, does Kenya have its own version of this? It was just a passing thought, but little did I know, it was the beginning of something big. That tiny seed of an idea started sprouting, and soon, I found myself nurturing my own vision for a unique flower festival.”

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INSIDE AWEC: She Makes Africa Centre Stage

We wanted a little in-house TEDx where you could mount the stage for a week and talk about whatever it is you were passionate about. Since it's not possible for everybody to be in one room at the same time, we thought, let's just do this through a series of posts on the social platforms that people can engage with when they're able- to give people an opportunity to learn from one another, to be encouraged and inspired by one another's stories.

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AWEC in Action: Business Clinic Pro

The AWEC Business Clinic was a resounding success! 💊 💼 💪

We gathered 150 brilliant minds, including industry experts and AWEC alumnae, for an insightful session to diagnose and treat the challenges faced by most African women entrepreneurs in running their businesses.

By the end of the session, participants gained:

✅ Clarity and direction on crucial aspects of their businesses

✅ Valuable insights to support their enterprises' goals and aspirations

✅ Opportunities to establish new connections with fellow alumnae

Our alumnae engaged in meaningful conversations with different industry experts, discussing various challenges, from financial management to marketing to business strategy, and collaboratively worked toward potential solutions.

To our AWEC alumnae (and experts) who joined the session, we'd love to hear from you! Drop us a message on LinkedIn and Instagram. Let's keep the momentum going! 💬💼

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How Africa's Betting On AI: A Match Made in Cloud-Based Heaven

ChatGPT exploded onto the scene late 2022 and forever changed the way we work, live and interact. Not a stranger to the world’s latest digital revolution, Africa has been a seminal player in generative artificial intelligence, with some countries taking a polar opposite view and banning it. Entrepreneurs on the continent are adopting the technology to streamline their businesses and create a bigger impact.

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How Adeline Sede Kamga Leveraged the AWEC Program to Improve Employee Engagement and Drive Business Growth

Over the last year, Adeline's business has experienced remarkable expansion, with the addition of 8 new employees and an impressive revenue surge of over $185,000. Adeline attributes this transformative progress to her participation in AWEC, an experience that profoundly influenced her management style and approach toward employee engagement. This article delves into the valuable insights gained from AWEC that ultimately led to a remarkable 42% growth in her business revenue.

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The Impact of AWEC: Stories of Success From Across the Continent

Whether through employment and meaningful work, or through the products and services they offer, AWEC entrepreneurs are dedicated to improving their communities and impacting the lives of those around them. We reflect on the impact of AWEC and the network it provides entrepreneurs from across the continent by highlighting some of our successful Cohort 5 alumnae.

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Kudos and a Warm Welcome to all Cohort 6 Fellows!

After an intense application process and a period of anticipation, 200 African women have received the highly sought-after invitation to join the AWEC Program on a year-long journey of growth and success. Here’s a brief snapshot about these exceptional African women business owners from all across the continent and the diaspora.

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Silicon Valley Meets Silicon Savannah: A Call for African Women Entrepreneurs to Drive Economic Growth Through Innovation

Although women entrepreneurs play a crucial role in the African economy, they experience numerous challenges due to limited access to funding, market opportunities, and support networks. However, innovation provides a vital tool in overcoming these hurdles. The keynote speakers at AWEC's General Assembly highlighted the importance of innovation in overcoming the distinct challenges that African women entrepreneurs face.

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Embracing Innovation for Virtual Events: Surprising Lessons Learned Along the Way

As we prepare to touch down in Nairobi, Kenya, there is a bittersweet feeling of excitement and reflection. While the last 3 years have seen us hosting entirely virtual events due to circumstances beyond our control, there is no denying that this journey has been long and full of opportunities for us to learn and innovate. This article covers three takeaways from our virtual event planning experiences.

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At AWEC, we know how important it is for Africa’s women entrepreneurs and business owners alike to stay informed about industry developments so they can maximize their potential for success.

That’s why our monthly newsletter is such a valuable resource – it’s packed with useful resources and information that can help you take your business to the next level by giving you access to interviews with experts and business success stories.

We also recommend books and podcasts to keep you informed, inspired, and energized.

You can access our latest edition here.

So don't miss out on the next one – subscribe today!